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«U.S. ISLAND HOPPING»
JANUARY 29, 2025 · ZURICH

The ”U.S. Island Hopping” is the only official training and education platform of the Swiss Tourism Industry for the USA, which is supported by all the market participants. The individual needs and objectives of both the visitors and our partners are in the foreground.

The annual educational event is organized in close cooperation with the trade and its requirements. It is the only major promotional and educational trade event in the country for all of the USA. The educational event is particularly important to agencies away from «centers» such as Zurich where individual U.S. states or city CVB’s etc. tend to show flag. Limited time allows only few to participate in such events. It explains why the annual educational event attracts a significant number of visitors from around the country who travel up to 2 hours one way to get an update and do relevant networking.

DETAILS ON THE «U.S. ISLAND HOPPING»

  • Date: January 29th 2025 (Obligatory rehearsal: January 28th 2025)
  • Venue: Convention Center Zurich (www.kongresshaus.ch)
  • Number of visitors: 250-300 travel experts from all regions of German-speaking Switzerland

MAIN FACTS OF THE VUSA SEMINAR IN A NUTSHELL:

  • Approx 300 attendees from around the country.
  • Sole update and educational opportunity for the trade covering the U.S. as a whole. Particularly important for agencies away from major cities.
  • All retail channels as well as major TO's use the educational event for their sales staff as a compulsory educational platform and for updates. Attandees are rotated from year to year.
  • Good mix of attendees including «mature» visitors as well as younger people at the start of their professional career who are in need of relevant education / training.

CONCEPT & BENEFITS

  • Only high-quality contacts with motivated participants which preselected their "islands" of particular interest.
  • Decorated light stands and 10-min. presentations included in the costs.
  • The new format allows our partners to attend the event with only one person resulting in cost savings.
  • Each partner presents (10 min.) its product to the rotating small groups (approx. 8 – 10).
  • «Free flow time» allows visitors to have individual conversations
  • If you want to provide more detailed information, you may also book an additional 20-min. presentation in the plenum
  • There will also be more delegates from tour operators on site.

WHICH ELEMENTS ARE PART OF THE EVENT AND CAN BE BOOKED?

ILLUMINATED BOOTH, CHF 3’000

  • Package: Ready to move-in booth, incl. the scheduled "10 minutes Island presentations" per day. Space for the presentation of flyers and brochures. F&B for two.
  • Added Value: All booths are furnished with a table for flyers and brochures, chairs and provided with the exhibitor name and standard decorations. In a nutshell – you get a decorated «ready-to-move-in booth». Experience shows that setting-up time in a standard booth takes about 20 min. average.

PRESENTATION IN THE PLENUM, CHF 2’500
(Booking only possible together with point A.)

  • Including: 20-minute presentation to the assembled audience, technical equipment such as laptop, projector and screen, F&B for two people.
  • Added Value: Workshops presentations will be uploaded on www.vusa.ch for later use.
Important: It is standard procedure to preview all workshops the day before the seminar per se.
(Obligatory rehearsal: January 28th 2025).

FEATURED DESTINATION, CHF 13’000
(Limited to 1 exhibitor together with a featured airline)

Benefits:

  • One «Featured Destination Island» (featured destination and 3 sub-partners are included. Additional sub-partners can be booked at a price of CHF 2500.).
  • Booth decorations and signage (exhibitors names) are included. Basic decorations (U. S. colours) may be completed with typical
  • decorations as deemed appropriate.
  • A 30-minutes time slot is available to present your product / destination and partners on main stage.
  • A technician / operator incl. relevant equipment (mics, beamer etc.) are provided.
  • A press / media conference may be organized upon request.
  • All marketing measures (invitations, adds etc.) incl. images and logo of the featured destination.
  • Description of all Partners on vusa.ch website 3 months in advance.

For further information please consult the exhibitors brochure and don’t hesitate to contact us directly. We are open to your creative ideas and suggestions!

EXHIBITOR REGISTRATION

«U.S. ISLAND HOPPING»
29th January 2025

Registration deadline: October, 31 2024
@

Member

I want to be part of the U.S. Island Hopping. I am interested in:

Illuminated booth
including the scheduled "10 minutes Island presentations" per day, space for the presentation of flyers and brochures and F&B for two people.
CHF 3'000
Presentation in the plenum
including 20-minute presentation to the assembled audience, technical equipment such as laptop, pro- jector and screen, F&B for two people
Booking only possible together with «Illuminated booth».
CHF 2'500
Featured Destination
must be approved by the committee
CHF 13'000

Registration and cancellation terms

Your registration becomes a legally binding contract after confirmation by the Visit USA Committee respectively the event organizers. The invoice will be mailed to the above address if no other instructions are provided and must be paid before the event in order to have a guaranteed exhibition booth. Confirmed registrations can be cancelled at no cost until September 30, 2024. As of October 31, 2024 fifty percent of the participation fee will be charged. The full participation fee is due for cancellations as of November 1, 2024.

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